Willingness to experiment from the beginning

In 1979, with a working experience behind him, Mario Maselli founded Emmetex. Foreseeing the changes that the Prato textile sector was experiencing at that time and aware of departing from traditional production methods., the company initially turned to the sportswear sector, thus seizing a new and advantageous opportunity for the years to come. In 1984 it expanded its offer and began the production of recycled carded wool yarns having already understood the importance of the circular economy on the environmental impact.

Tradition and Innovation

Avant-garde in the development of original and sustainable fabrics and a strong work ethic have allowed us to diversify the production to cover the entire men's and women's clothing sector. From carded to cotton, from jersey to flannel and nylon, Emmetex has under control the entire production process from raw material to finished product through a network of reliable partners specialized in individual processes.

Cooperation and Loyalty

Still family-owned and operated, the philosophy of Emmetex's relationship has allowed us to build a solid and loyal customer network over time, just as there is an air of harmony and cooperation between all employees within the company.

Experience and Experimentation

In 2003, striking a balance between experience and experimentation, we acquired Masterloom, a company previously owned by the Ermenegildo Zegna group, a manufacturer of high quality and innovative fabrics. This marked the turning point where Emmetex established its two official lines: Masterloom for women's clothing and Emmetex, specializing in men's clothing.


The Historical Archive

Our Historical Archive was inaugurated in March 2020, a 300 square meters open space showroom at the Prato headquarters, where our collections from the 90s onwards are exhibited, featuring a collection of 35,000 fabric types divided by season and reproducible for our loyal customers.


Our conscious choices for a tomorrow made of more sustainable fabrics.